Welcome to the Social Media Marketing & Management Expert Program
You will know about: what is SMM, its prospects, what are content and content plan and how to structure it, marketing analysis in SMM (competitors and target audience), how to design an Instagram account (header and feed), how to improve a viewing skill, what is moodboard, AIDA and 4U text formulas, tone of voice, promotion and its types, trends in Instagram, personal brand and why is it important, structure of commercial offers and technical tasks, how to brief a client and how to look for a job.
After finishing a course you will get: key knowledge about the work of a SMM-expert, content and how to create a content plan; how to make an analysis in SMM; how to design an Instagram account; how to improve a viewing skill, what is moodboard, AIDA and 4U text formulas; tone of voice, free and paid promotion; trends in Instagram; personal brand and why is it important; rules and structure of technical task; rules for writing a commercial offer; structure of briefing; where and how to look for work.
Course provided by MTF Institute of Management, Technology and Finance
MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.
MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.
MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry
MTF is present in 208 countries and has been chosen by more than 380,000 students.
Course Plan:
For finishing of a course you need to review and understand provided video and materials at topics:
1. About profession, content and content plan
2. Marketing analysis in social media
3. How to create and fulfill an Instagram profile: moodboards, AIDA and 4U selling texts, tone of voice
4. Promotion in Instagram
5. How to write a briefing, technical task and commercial offer
6. Trends in Instagram, personal brand of SMM-er, how to look for a job
Also in case of questions you may use support of Instructors, please use functionality of "questions"
Course Author:
Zhansaya Berdikulova
Education:
Bachelor of Economics and Business of University of International Business
Master of Economic Sciences of M.Auezov South Kazakhstan University
Experience and examples of projects:
● Invictus Fitness Club chain
● The first advertising agency
● Cardiocenter "Cardio"
● Educational Center
● Educational and charitable project "Garyshker"
Course Full Description and Welcome Letter:
Hello!
Welcome to the social media marketing course
In this course, we will learn the key and most important knowledge and skills for a social media marketer or manager.
The course is compiled based on my experience and the requirements of different companies.
I want to draw your attention to the fact that each lesson has its own task, you can share it in the comments or send me an email. By completing these tasks, you will be able to better understand the material covered and already replenish your portfolio.
After completing this course, you can safely get a job without being afraid of not knowing something.
A little about me
My name is Zhansaya, but for you I'm just Saya
I've been working in SMM for a couple of years as a freelancer.
Also I worked as a freelance copywriter in an advertising agency, in the medical and educational fields.
This profession gives you the opportunity to express your creativity, regulate your work schedule and grow professionally.
I wish you new knowledge and hope that the course will be useful and effective for you!
Linked topics:
SMM
Social Media
Social Media Marketing
Social Media Management
Digital Marketing
Copywriting
Content writing
Content Creation
social media content creation
digital content creation
content marketing
content strategy
Everything You Need to Know About Professional Diploma in Social Media Marketing & Management
This course is a comprehensive and well-structured introduction to Professional Diploma in Social Media Marketing & Management. The instructor, MTF Institute of Management, Technology and Finance, is a leading expert in the field with a wealth of experience in Marketing to share.
The course is well-structured and easy to follow, and the instructor does a great job of explaining complex concepts in a clear and concise way.
The course is divided into sections, each of which covers a different aspect related to Social Media Marketing. Each module contains a series of video lectures, readings, and hands-on exercises.
The instructor does a great job of explaining each topic in a clear and concise way. He/She also provides plenty of examples and exercises to help students learn the material.
One of the things I liked most about this course is that it is very practical. The instructor focuses on teaching students the skills and knowledge they need to succeed in the real world. He/She also provides students with access to a variety of resources, including templates, checklists, and cheat sheets.
Another thing I liked about this course is that it is offered on Udemy. Udemy is a great platform for taking online courses because it offers a lot of flexibility for students. Students can choose to take courses at their own pace, and they can access the course materials from anywhere with an internet connection.
Udemy also offers a variety of payment options, so students can find a plan that works for them. The course also has a very active community forum where students can ask questions and interact with each other. The instructor is also very responsive to student questions and feedback.
Overall, I highly recommend this course to anyone who is interested in learning Professional Diploma in Social Media Marketing & Management. It is a well-organized and informative course that will teach you the skills and knowledge you need to succeed.
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