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Are you ready to unlock the secrets to success in the ever-evolving landscape of digital marketing?
In today's fast-paced world, having a strong digital marketing strategy is paramount to the success of any business or brand. Digital marketing has revolutionized the way businesses connect with their audience.
From social media to search engine optimization, email marketing to content creation, the possibilities are endless. But with so many tools and tactics at your disposal, it's easy to feel overwhelmed. That's where this course comes in.
Whether you're a seasoned marketer looking to sharpen your skills or a newcomer eager to dive into the world of digital marketing, this course is designed just for you. We'll take you on a journey through the fundamentals of digital marketing and empower you to craft a winning digital marketing strategy that drives results.
This course isn't just about theory – it's a 3.5-hour practical guide that covers SIX KEY STEPS IN DEVELOPING DIGITAL MARKETING STRATEGIES:
Step one: competitive analysis and target market selection. You will practically define the strengths, weaknesses, opportunities, and threats posed by your competitors, analyze the market, and divide it into segments.
Step two: target audience analysis. By completing this block, you will have a portrait of your target audience, including their demographics, and psychographic characteristics, as well as their needs and pain points, which will help you identify triggers that influence purchasing decisions.
Step three: defining brand or product uniqueness. After this step, you will know your product's features and benefits that distinguish it from competitors and develop your own unique selling proposition.
Step four: marketing mix development. By completing this section, you will have defined a marketing mix for your product as well as tried different marketing mix approaches.
Step five: strategic marketing channel choice. During this step, you will identify relevant communication channels for your product and build an omnichannel way to reach your target audience.
Step six: budgeting, analyzing, and measuring results. After completing this stage, you will know what KPIs to use for analyzing your performance, understand how the marketing budget is formed, and how to forecast your ROMI.
ALL OF THAT FORMS A COMPREHENSIVE STRATEGY THAT YOU BUILD TOGETHER WITH TOP PROFESSIONALS:
SkillsBooster Academy team has over 15 years of experience in digital marketing and education. Over 600,000 specialists worldwide have enrolled in their online courses and changed their lives.
Yuliia Besedina is an expert practitioner in the field of commerce and marketing, with more than 20 years of experience on different levels of strategy building. She built marketing strategies for LG, HUAWEI, and SAMSUNG Electronics and founded the Marketing ART agency, which helps businesses build their marketing strategies.
The content of the course was made with assistance from Iryna Keush and Iryna Yapar, senior marketing managers who worked for such brands as Mondelez, Vodafone, Coca-Cola, Skyworth, Midea, and others.
OUR MARKETING STRATEGY COURSE INCLUDES:
Theory: 3.5+ hours of lectures with plenty of real-world examples. Lessons range from 3 to 15 minutes and are easy to follow.
Practice Materials: quizzes, checklists, PDFs, templates, and tasks to make the course more interactive and valuable.
Feedback and recommendations: We will check all the assignments you provide us and let you know what we think about them and how they could be improved.
24/7 expert support: If you have any questions, we will always be willing to answer them.
Lifetime access to the course and all future updates.
Udemy certificate for completion.
SHOULD YOU BE WORRIED?
This course comes with a 30-day money-back guarantee.
Ready to elevate your digital marketing skills and transform your marketing strategies? Enroll now and take the first step towards mastering the art of digital marketing!
Everything You Need to Know About Marketing Strategy Development: Stand Out From the Crowd
This course is a comprehensive and well-structured introduction to Marketing Strategy Development: Stand Out From the Crowd. The instructor, Anton Voroniuk, is a leading expert in the field with a wealth of experience in Marketing to share.
The course is well-structured and easy to follow, and the instructor does a great job of explaining complex concepts in a clear and concise way.
The course is divided into sections, each of which covers a different aspect related to Marketing Fundamentals. Each module contains a series of video lectures, readings, and hands-on exercises.
The instructor does a great job of explaining each topic in a clear and concise way. He/She also provides plenty of examples and exercises to help students learn the material.
One of the things I liked most about this course is that it is very practical. The instructor focuses on teaching students the skills and knowledge they need to succeed in the real world. He/She also provides students with access to a variety of resources, including templates, checklists, and cheat sheets.
Another thing I liked about this course is that it is offered on Udemy. Udemy is a great platform for taking online courses because it offers a lot of flexibility for students. Students can choose to take courses at their own pace, and they can access the course materials from anywhere with an internet connection.
Udemy also offers a variety of payment options, so students can find a plan that works for them. The course also has a very active community forum where students can ask questions and interact with each other. The instructor is also very responsive to student questions and feedback.
Overall, I highly recommend this course to anyone who is interested in learning Marketing Strategy Development: Stand Out From the Crowd. It is a well-organized and informative course that will teach you the skills and knowledge you need to succeed.
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